{ "version": "https://jsonfeed.org/version/1", "user_comment": "This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https://businessinaction.com/tag/marketing-plan/feed/json/ -- and add it your reader.", "home_page_url": "https://businessinaction.com/tag/marketing-plan/", "feed_url": "https://businessinaction.com/tag/marketing-plan/feed/json/", "title": "Business In Action", "items": [ { "id": "https://businessinaction.com/marketing/find-your-competitive-advantage/", "url": "https://businessinaction.com/marketing/find-your-competitive-advantage/", "title": "Find Your Competitive Advantage", "content_html": "

The post Find Your Competitive Advantage appeared first on Business In Action.

\n", "content_text": "The post Find Your Competitive Advantage appeared first on Business In Action.", "date_published": "2026-01-12T08:00:52+00:00", "date_modified": "2025-12-29T15:42:44+00:00", "author": { "name": "strexler", "url": "https://businessinaction.com/author/strexler/", "avatar": "https://secure.gravatar.com/avatar/bfdad1d0f4bb8763ecd0c9f9672e8f2d9b9ed5aa5d22def1bf6d02656996176c?s=512&d=mm&r=g" }, "tags": [ "Business growth", "Business Owners", "Business Strategy", "Competition", "Marketing", "Marketing Plan", "Small Business" ], "summary": "Get tips from a sales professional on how to handle customer conflict." }, { "id": "https://businessinaction.com/marketing/content-ideas-for-the-customer-journey/", "url": "https://businessinaction.com/marketing/content-ideas-for-the-customer-journey/", "title": "Content Ideas for the Customer Journey", "content_html": "

The post Content Ideas for the Customer Journey appeared first on Business In Action.

\n", "content_text": "The post Content Ideas for the Customer Journey appeared first on Business In Action.", "date_published": "2025-04-25T08:00:31+00:00", "date_modified": "2025-01-22T15:39:45+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing Plan", "Marketing Tips", "Social Media", "Target Audience", "Marketing", "Small Business" ], "summary": "This framework can help you make sense of your target audience and write more appealing marketing messaging." }, { "id": "https://businessinaction.com/marketing/crafting-your-companys-customer-journey/", "url": "https://businessinaction.com/marketing/crafting-your-companys-customer-journey/", "title": "Crafting Your Company\u2019s Customer Journey", "content_html": "

The post Crafting Your Company\u2019s Customer Journey appeared first on Business In Action.

\n", "content_text": "The post Crafting Your Company\u2019s Customer Journey appeared first on Business In Action.", "date_published": "2024-12-19T08:00:45+00:00", "date_modified": "2024-12-19T13:21:13+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Lead Generation", "Marketing Plan", "Marketing Tips", "Sales", "Small Business", "Marketing" ], "summary": "Learn how prospects interact with your organization, and market to them accordingly." }, { "id": "https://businessinaction.com/marketing/crafting-better-marketing-emails/", "url": "https://businessinaction.com/marketing/crafting-better-marketing-emails/", "title": "Crafting Better Marketing Emails", "content_html": "

The post Crafting Better Marketing Emails appeared first on Business In Action.

\n", "content_text": "The post Crafting Better Marketing Emails appeared first on Business In Action.", "date_published": "2024-12-12T08:00:48+00:00", "date_modified": "2024-10-01T15:39:35+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Digital Marketing", "Email", "Marketing", "Marketing Plan", "Marketing Tips", "Productivity" ], "summary": "Create a distinctive brand identity with email marketing tips that help you discover insights of your audience." }, { "id": "https://businessinaction.com/marketing/impactful-marketing-ideas-for-your-business/", "url": "https://businessinaction.com/marketing/impactful-marketing-ideas-for-your-business/", "title": "Impactful Marketing Ideas for Your Business", "content_html": "

The post Impactful Marketing Ideas for Your Business appeared first on Business In Action.

\n", "content_text": "The post Impactful Marketing Ideas for Your Business appeared first on Business In Action.", "date_published": "2024-11-22T08:00:39+00:00", "date_modified": "2024-11-06T20:41:05+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "2025", "Business", "Business Strategy", "content marketing", "Digital Marketing", "Experiential marketing", "Leadership", "Marketing", "Marketing Plan", "Marketing Tips", "Marketing Tools", "Social Media Marketing", "Social Media Strategy" ], "summary": "See how your marketing efforts can scale your business in the new year." }, { "id": "https://businessinaction.com/marketing/unconventional-marketing-tactics-for-2025/", "url": "https://businessinaction.com/marketing/unconventional-marketing-tactics-for-2025/", "title": "Unconventional Marketing Tactics for 2025", "content_html": "

The post Unconventional Marketing Tactics for 2025 appeared first on Business In Action.

\n", "content_text": "The post Unconventional Marketing Tactics for 2025 appeared first on Business In Action.", "date_published": "2024-11-06T08:00:46+00:00", "date_modified": "2024-12-12T15:49:46+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "2025", "content marketing", "Experiential marketing", "Marketing", "Marketing Plan", "Marketing Tips", "Marketing Tools", "New Years", "Leadership" ], "summary": "Explore and build a unique brand identity with these ideas." }, { "id": "https://businessinaction.com/marketing/an-experiential-twist-on-marketing/", "url": "https://businessinaction.com/marketing/an-experiential-twist-on-marketing/", "title": "An Experiential Twist on Marketing", "content_html": "

The post An Experiential Twist on Marketing appeared first on Business In Action.

\n", "content_text": "The post An Experiential Twist on Marketing appeared first on Business In Action.", "date_published": "2024-09-30T08:00:30+00:00", "date_modified": "2024-08-30T14:31:42+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Business Strategy", "Experiential marketing", "Marketing events", "Marketing Plan", "Promotion", "Marketing" ], "summary": "This creative marketing team offers brands memorable ways to showcase themselves." }, { "id": "https://businessinaction.com/marketing/the-unexpected-power-of-pet-marketing/", "url": "https://businessinaction.com/marketing/the-unexpected-power-of-pet-marketing/", "title": "The Unexpected Power of Pet Marketing", "content_html": "

The post The Unexpected Power of Pet Marketing appeared first on Business In Action.

\n", "content_text": "The post The Unexpected Power of Pet Marketing appeared first on Business In Action.", "date_published": "2024-07-16T08:00:18+00:00", "date_modified": "2024-05-21T20:09:28+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Animals", "Marketing Plan", "Marketing Tips", "Pets", "Social Media", "Marketing" ], "summary": "Explore the benefits of promoting your business with pet content." }, { "id": "https://businessinaction.com/marketing/maximize-your-email-marketing/", "url": "https://businessinaction.com/marketing/maximize-your-email-marketing/", "title": "Maximize Your Email Marketing", "content_html": "

The post Maximize Your Email Marketing appeared first on Business In Action.

\n", "content_text": "The post Maximize Your Email Marketing appeared first on Business In Action.", "date_published": "2024-06-14T08:00:48+00:00", "date_modified": "2024-04-15T14:55:58+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Email", "KPIs", "Marketing Plan", "Marketing Tips", "Target Audience", "Marketing" ], "summary": "These email-campaign tips can help convert prospects into patrons." }, { "id": "https://businessinaction.com/marketing/prep-now-for-your-holiday-promotions/", "url": "https://businessinaction.com/marketing/prep-now-for-your-holiday-promotions/", "title": "Prep Now for Your Holiday Promotions", "content_html": "

The post Prep Now for Your Holiday Promotions appeared first on Business In Action.

\n", "content_text": "The post Prep Now for Your Holiday Promotions appeared first on Business In Action.", "date_published": "2024-05-24T08:00:36+00:00", "date_modified": "2024-12-12T15:46:06+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Holiday Season", "Marketing Plan", "Marketing Tips", "Promote", "Sales", "Marketing" ], "summary": "Plan appealing holiday campaigns well ahead of the season." }, { "id": "https://businessinaction.com/marketing/how-to-create-a-winning-marketing-budget/", "url": "https://businessinaction.com/marketing/how-to-create-a-winning-marketing-budget/", "title": "How to Create a Winning Marketing Budget", "content_html": "

The post How to Create a Winning Marketing Budget appeared first on Business In Action.

\n", "content_text": "The post How to Create a Winning Marketing Budget appeared first on Business In Action.", "date_published": "2024-05-06T08:00:53+00:00", "date_modified": "2024-03-26T20:29:51+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Budgeting", "Business growth", "Marketing", "Marketing Plan", "Marketing Tips", "Marketing Tools", "Productivity" ], "summary": "Invest in these strategies to drive business growth and success." }, { "id": "https://businessinaction.com/marketing/the-revolutionary-effects-of-rebranding/", "url": "https://businessinaction.com/marketing/the-revolutionary-effects-of-rebranding/", "title": "The Revolutionary Effects of Rebranding", "content_html": "

The post The Revolutionary Effects of Rebranding appeared first on Business In Action.

\n", "content_text": "The post The Revolutionary Effects of Rebranding appeared first on Business In Action.", "date_published": "2024-03-19T08:00:32+00:00", "date_modified": "2024-01-22T21:10:36+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Brand strategy", "Branding", "Entrepreneurs", "Marketing Plan", "Rebrand", "Marketing" ], "summary": "Learn how to reshape your organization\u2019s public identity." }, { "id": "https://businessinaction.com/marketing/master-your-marketing-plan/", "url": "https://businessinaction.com/marketing/master-your-marketing-plan/", "title": "Master Your Marketing Plan", "content_html": "

The post Master Your Marketing Plan appeared first on Business In Action.

\n", "content_text": "The post Master Your Marketing Plan appeared first on Business In Action.", "date_published": "2023-11-09T08:00:21+00:00", "date_modified": "2026-04-24T20:53:18+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Budgeting", "Fall", "Goal Setting", "Marketing", "Marketing Plan" ], "summary": "Having a laser-focused direction for the year is vital\u2014here\u2019s how to go about doing it." }, { "id": "https://businessinaction.com/marketing/the-measure-of-a-marketing-campaign/", "url": "https://businessinaction.com/marketing/the-measure-of-a-marketing-campaign/", "title": "The Measure of a Marketing Campaign", "content_html": "

The post The Measure of a Marketing Campaign appeared first on Business In Action.

\n", "content_text": "The post The Measure of a Marketing Campaign appeared first on Business In Action.", "date_published": "2023-08-04T08:00:15+00:00", "date_modified": "2023-07-11T12:54:31+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Business Strategy", "Marketing", "Marketing Plan" ], "summary": "Make sure you're looking at both qualitative and quantitative data when analyzing the success of your marketing campaigns. " }, { "id": "https://businessinaction.com/marketing/the-psychology-of-effective-marketing/", "url": "https://businessinaction.com/marketing/the-psychology-of-effective-marketing/", "title": "The Psychology of Effective Marketing", "content_html": "

The post The Psychology of Effective Marketing appeared first on Business In Action.

\n", "content_text": "The post The Psychology of Effective Marketing appeared first on Business In Action.", "date_published": "2023-07-21T08:00:44+00:00", "date_modified": "2023-07-11T12:22:19+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Business Strategy", "Marketing", "Marketing Plan", "psychology", "Real Estate Agent" ], "summary": "Real estate agent Jess Lenouvel shares how psychology can empower marketing strategies." } ] }