{ "version": "https://jsonfeed.org/version/1", "user_comment": "This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https://businessinaction.com/tag/content-marketing/feed/json/ -- and add it your reader.", "home_page_url": "https://businessinaction.com/tag/content-marketing/", "feed_url": "https://businessinaction.com/tag/content-marketing/feed/json/", "title": "Business In Action", "items": [ { "id": "https://businessinaction.com/marketing/content-ideas-for-the-customer-journey/", "url": "https://businessinaction.com/marketing/content-ideas-for-the-customer-journey/", "title": "Content Ideas for the Customer Journey", "content_html": "

The post Content Ideas for the Customer Journey appeared first on Business In Action.

\n", "content_text": "The post Content Ideas for the Customer Journey appeared first on Business In Action.", "date_published": "2025-04-25T08:00:31+00:00", "date_modified": "2025-01-22T15:39:45+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing Plan", "Marketing Tips", "Social Media", "Target Audience", "Marketing", "Small Business" ], "summary": "This framework can help you make sense of your target audience and write more appealing marketing messaging." }, { "id": "https://businessinaction.com/marketing/the-power-of-word-of-mouth-marketing/", "url": "https://businessinaction.com/marketing/the-power-of-word-of-mouth-marketing/", "title": "The Power of Word-of-Mouth Marketing", "content_html": "

The post The Power of Word-of-Mouth Marketing appeared first on Business In Action.

\n", "content_text": "The post The Power of Word-of-Mouth Marketing appeared first on Business In Action.", "date_published": "2025-02-12T08:00:51+00:00", "date_modified": "2025-01-23T17:32:11+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Digital Marketing", "Marketing", "Marketing Tips", "Social Media Marketing" ], "summary": "Your customers\u2019 authentic experiences with your business can be powerful advertising tools for your company." }, { "id": "https://businessinaction.com/marketing/impactful-marketing-ideas-for-your-business/", "url": "https://businessinaction.com/marketing/impactful-marketing-ideas-for-your-business/", "title": "Impactful Marketing Ideas for Your Business", "content_html": "

The post Impactful Marketing Ideas for Your Business appeared first on Business In Action.

\n", "content_text": "The post Impactful Marketing Ideas for Your Business appeared first on Business In Action.", "date_published": "2024-11-22T08:00:39+00:00", "date_modified": "2024-11-06T20:41:05+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "2025", "Business", "Business Strategy", "content marketing", "Digital Marketing", "Experiential marketing", "Leadership", "Marketing", "Marketing Plan", "Marketing Tips", "Marketing Tools", "Social Media Marketing", "Social Media Strategy" ], "summary": "See how your marketing efforts can scale your business in the new year." }, { "id": "https://businessinaction.com/marketing/unconventional-marketing-tactics-for-2025/", "url": "https://businessinaction.com/marketing/unconventional-marketing-tactics-for-2025/", "title": "Unconventional Marketing Tactics for 2025", "content_html": "

The post Unconventional Marketing Tactics for 2025 appeared first on Business In Action.

\n", "content_text": "The post Unconventional Marketing Tactics for 2025 appeared first on Business In Action.", "date_published": "2024-11-06T08:00:46+00:00", "date_modified": "2024-12-12T15:49:46+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "2025", "content marketing", "Experiential marketing", "Marketing", "Marketing Plan", "Marketing Tips", "Marketing Tools", "New Years", "Leadership" ], "summary": "Explore and build a unique brand identity with these ideas." }, { "id": "https://businessinaction.com/marketing/improve-your-businesss-video-content/", "url": "https://businessinaction.com/marketing/improve-your-businesss-video-content/", "title": "Improve Your Business\u2019s Video Content", "content_html": "

The post Improve Your Business\u2019s Video Content appeared first on Business In Action.

\n", "content_text": "The post Improve Your Business\u2019s Video Content appeared first on Business In Action.", "date_published": "2024-07-25T08:00:09+00:00", "date_modified": "2024-05-21T20:10:18+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Business Owners", "content marketing", "Marketing", "Marketing Tips", "Small Business", "Social Media", "Social Media Marketing", "Video Marketing" ], "summary": "Essential tips for enhancing your video-marketing strategies. " }, { "id": "https://businessinaction.com/marketing/sizzling-social-media-strategies-for-summer/", "url": "https://businessinaction.com/marketing/sizzling-social-media-strategies-for-summer/", "title": "Sizzling Social Media Strategies for Summer", "content_html": "

The post Sizzling Social Media Strategies for Summer appeared first on Business In Action.

\n", "content_text": "The post Sizzling Social Media Strategies for Summer appeared first on Business In Action.", "date_published": "2024-07-19T08:00:13+00:00", "date_modified": "2024-12-12T15:45:26+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing", "Social Media", "Social Media Marketing", "Summer" ], "summary": "Six content ideas to boost engagement this season. " }, { "id": "https://businessinaction.com/marketing/the-art-of-emotional-branding/", "url": "https://businessinaction.com/marketing/the-art-of-emotional-branding/", "title": "The Art of Emotional Branding", "content_html": "

The post The Art of Emotional Branding appeared first on Business In Action.

\n", "content_text": "The post The Art of Emotional Branding appeared first on Business In Action.", "date_published": "2023-12-04T08:00:40+00:00", "date_modified": "2023-11-02T12:39:06+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "Branding", "content marketing", "Marketing", "Marketing Tips", "Small Business", "Social Media" ], "summary": "Consumers often buy with their hearts, not their minds. So if you can foster emotional ties to your brand through effective advertising and marketing, you may be able to create customers who consistently use your products and services. " }, { "id": "https://businessinaction.com/marketing/establishing-a-viral-brand/", "url": "https://businessinaction.com/marketing/establishing-a-viral-brand/", "title": "Establishing a Viral Brand", "content_html": "

The post Establishing a Viral Brand appeared first on Business In Action.

\n", "content_text": "The post Establishing a Viral Brand appeared first on Business In Action.", "date_published": "2023-07-13T18:11:52+00:00", "date_modified": "2026-04-03T22:28:45+00:00", "author": { "name": "ajimenez", "url": "https://businessinaction.com/author/ajimenez/", "avatar": "https://secure.gravatar.com/avatar/370fd3ef5b2313c7465c0026a4c2af9d14c7c1f31fb160ddbba3f572f8b74842?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing", "Social Media Marketing", "Video Marketing" ], "summary": "Learn how going viral can cement your status as an industry expert." }, { "id": "https://businessinaction.com/marketing/make-the-most-of-social-media-marketing/", "url": "https://businessinaction.com/marketing/make-the-most-of-social-media-marketing/", "title": "Make the Most of Social Media Marketing", "content_html": "

The post Make the Most of Social Media Marketing appeared first on Business In Action.

\n", "content_text": "The post Make the Most of Social Media Marketing appeared first on Business In Action.", "date_published": "2023-02-20T07:27:18+00:00", "date_modified": "2024-04-08T15:56:57+00:00", "author": { "name": "Alexa Bricker", "url": "https://businessinaction.com/author/abricker/", "avatar": "https://secure.gravatar.com/avatar/52db277747be4f42866852e0bcc32f3359ce211be9099d2ced7dc4b6311cbfd3?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Instagram", "Marketing", "Marketing Tips", "Marketing Tools", "Social Media", "Social Media Marketing", "TikTok" ], "summary": "Tips for marketing your business on social media platforms." }, { "id": "https://businessinaction.com/marketing/get-to-know-these-top-seo-tools/", "url": "https://businessinaction.com/marketing/get-to-know-these-top-seo-tools/", "title": "Get to Know These Top SEO Tools", "content_html": "

The post Get to Know These Top SEO Tools appeared first on Business In Action.

\n", "content_text": "The post Get to Know These Top SEO Tools appeared first on Business In Action.", "date_published": "2023-02-09T14:52:50+00:00", "date_modified": "2023-02-08T15:24:40+00:00", "author": { "name": "", "url": "https://businessinaction.com/author/", "avatar": "https://secure.gravatar.com/avatar/?s=512&d=mm&r=g" }, "tags": [ "Business Strategy", "content marketing", "Marketing", "SEO", "Technology" ], "summary": "Eight popular SEO tools used by businesses." }, { "id": "https://businessinaction.com/marketing/the-five-ws-of-successful-content-marketing/", "url": "https://businessinaction.com/marketing/the-five-ws-of-successful-content-marketing/", "title": "The Five Ws of Successful Content Marketing", "content_html": "

The post The Five Ws of Successful Content Marketing appeared first on Business In Action.

\n", "content_text": "The post The Five Ws of Successful Content Marketing appeared first on Business In Action.", "date_published": "2023-01-02T07:39:13+00:00", "date_modified": "2023-09-28T18:30:08+00:00", "author": { "name": "", "url": "https://businessinaction.com/author/", "avatar": "https://secure.gravatar.com/avatar/?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing" ] }, { "id": "https://businessinaction.com/marketing/winning-with-conviction/", "url": "https://businessinaction.com/marketing/winning-with-conviction/", "title": "Winning with Conviction", "content_html": "

The post Winning with Conviction appeared first on Business In Action.

\n", "content_text": "The post Winning with Conviction appeared first on Business In Action.", "date_published": "2022-10-06T13:44:03+00:00", "date_modified": "2024-12-12T15:32:17+00:00", "author": { "name": "", "url": "https://businessinaction.com/author/", "avatar": "https://secure.gravatar.com/avatar/?s=512&d=mm&r=g" }, "tags": [ "content marketing", "Marketing" ] } ] }